Hammond, Indiana-Several Instagram followers were filled with an overwhelming sense of pride when a friend posted a picture of an object they just purchased on Instagram last week. “Just knowing that she is still capable of purchasing is a huge relief,” said one follower staring at lifeless object, somehow hypnotized by the boastful effigy of unbridled consumerism. Without this documentation of spending, it would be otherwise impossible to verify someone’s happiness.
Though the determination to purchase the item and the subsequent actual purchasing took under three minutes and contributed to a never ending cycle of acquisition, it is still unquestionably a feat worthy of celebration. And nothing is more jubilant than a picture of a stationery object. Pictures like these are what social media applications were built for, sterile receipts containing no humanity.
Even incorporating a person actually enjoying the purchase would compromise the otherwise tasteful and engaging picture of an object sitting in space. Simply stoic. Garnish with a self-satisfied caption, a shout out to the company that made it and several orgasmic hashtags describing how it’s the happiest day of your life and you’ll be poised to get four likes in no time.